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Taking CallsVerifiedFlooring Contractors in Cape Coral, Florida

Direct Flooring

Taking Calls in Cape Coral Today 4.90 (205 reviews)(239) 458-1516

Direct Flooring has an 8,000-square-foot flooring showroom in Cape Coral. Its luxury vinyl plank selection has more than 500 samples, with multiple brands and colors in stock.

Business Highlights
  • Direct Flooring is family-owned and operated.
  • Direct Flooring is a COREtec flooring dealer.

Service Area

Lee County, Collier County and Charlotte County.

Taking calls through ProsGrade. Direct Flooring is one of 11 flooring contractors ProsGrade lists in Cape Coral, Florida.

Listing details

8 services listed, including Tile, Laminate and Hardwood. Open Monday to Saturday. Rated 4.9 from 205 reviews.

  • Verified listing details
  • Service information
  • Customer review signals
  • Photo gallery
  • Public contact information
  • Published local profile

How This Business Compares

How Direct Flooring compares with the other 10 flooring contractors on ProsGrade in Cape Coral, using public Google ratings and review counts.

  • Ranks in the top half of the 11 Cape Coral flooring contractors on ProsGrade by Google rating and review volume.
  • Rated 4.9 on Google, at or above the 4.7 average of other Cape Coral flooring contractors on ProsGrade.
  • Has more Google reviews (205) than 9 of the 10 other Cape Coral flooring contractors on ProsGrade.
  • One of 7 Cape Coral flooring contractors on ProsGrade rated 4.7 or higher from at least 10 reviews.

Services Covered

8 services
  • TilePorcelain and bathroom tile; more than 200 samples.
  • LaminateFloating-floor construction; scratch resistance and resistance to fading from sunlight.
  • HardwoodDomestic and exotic species; traditional strip through wide plank.
  • Engineered wood
  • Luxury vinyl plankWater resistance, durability and ease of care.
  • CarpetPremium brands and in-stock products.
  • BacksplashMultiple brands; subway-to-mosaic styles.
  • Commercial flooring

Reviews

What customers say

Several customers praise the staff's friendly manner and helpful guidance when choosing floors. Installation feedback also praises clean, careful work; one customer appreciated help moving furniture.

Customer Reviews

Greg Longfield

Direct Flooring a a great place to get carpet or tile. It’s a family owned establishment not a big box store. They go that extra mile to ensure that you are satisfied. Jeff and James at the store are extremely nice and friendly. We’ve purchased multiple items from the store and they always are there to help make suggestions and give you a fare price. There is another James there whom installs tile and carpet. He and his team do excellent work. They show up when they say they are going to. Do great job with installation and they make sure everything is cleaned and our expectations are met. They even help move some furniture. I will always go back to Direct Flooring rather than going to a big box store or one of those corporate decor stores.
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Natalie Tursi

What an amazing experience! From start to finish from the store staff to Craig and his family to install it! They have been detailed, focused, communicative, educational, on time, and delivered a quality of work anyone would appreciate! We have had our share of bad vendors. Let me say this: If you are putting in a floor, you need to visit Direct Flooring. You will learn more about floors than anyone has taught you as a homeowner. You will be treated like you've been friends for years. The best part, when they finish installing your floor you will be amazed at the fine detail they pay attention to. Craig is the type of installer that not only preps the area but cleans up after his work is done! I'm amazed and blessed to have had this experience. Don't compare Direct flooring to any others - just go with them and Craig for the install!!
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McKenna Korchick

Unexpectedly had to redo our floors in our master bedroom and walked into direct flooring with a recommendation from our friends that bought their flooring here. Great selection, helped us decide what was best for our home and got a great deal on a quality floor! We’re very happy with how it turned out.
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Frequently Asked Questions

Does Direct Flooring let customers take samples home?

Yes. Customers can take samples home to view in their space under different lighting.

Does Direct Flooring offer free showroom consultations?

Yes. Its in-showroom consultations are free.

Does Direct Flooring require appointments for showroom visits?

Walk-ins are welcome; appointments are recommended for personalized assistance, especially during busy hours.

Which flooring types does Direct Flooring list as compatible with radiant heating?

It says radiant heating can work with tile, engineered hardwood and some vinyl, but does not recommend it under solid hardwood or carpet.