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Georgia Floors Direct Lakeland

Flooring Contractors in Lakeland, Florida
Ranked #4 in Lakeland | Grade A-
4.90 (481 reviews)

Georgia Floors Direct Lakeland

Flooring outlet and showroom assisting with product selection, estimates, and coordination of installation for carpet, vinyl plank, laminate, and hardwood Serving homeowners across Lakeland, Florida.

Why Homeowners Choose This Business

Clear guidance on materials and practical use, a broad in-stock selection to reduce lead times, and coordination with experienced local installers for a streamlined process Local experience that helps homeowners across Lakeland, Florida compare a more region-aware provider.

Service Area

Based in Lakeland, Florida and serving nearby Polk County neighborhoods and communities.

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Listing details

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  • Service information
  • Customer review signals
  • Photo gallery
  • Public contact information
  • Published local profile

How This Business Compares

A quick local comparison based on review strength, business detail, and local service fit.
  • Maintains a competitive standing in this market.
  • Performs at or above the local average for Google rating.
  • Has more Google review volume than many local competitors.
  • Shows strong customer satisfaction signals based on review quality and volume.

Services Covered

  Renovation Services
  Carpet Installation
  Installations
  Vinyl Plank Flooring
  Laminate Flooring
  Hardwood Flooring
  Flooring Showroom
  Flooring Estimates
  Flooring Samples
  Residential Flooring
  Flooring Outlet
  Waterproof Flooring
  Stair carpet
  Baseboard and trim with flooring

- In-store flooring consultations and estimates
- Carpet, vinyl plank, laminate, and hardwood selection
- Sample checkout to view products at home
- Coordination of flooring installation through local crews
- Order pickup and delivery options as available


Reviews

Recent Reviews

4.90

(Based on 481 reviews)

Customers frequently note helpful, patient staff who guide product choices and allow samples to be taken home. Many mention smooth coordination with carpet and flooring installers, with jobs completed efficiently and spaces left tidy. Pricing clarity and friendly communication come up often. A small number of reviews describe follow-up on refunds and communication after issues.

Update:  While I had to ask, I received a refund for the materials and a partial refund for labor.  I kept going back/forth with Derrick on giving me a refund as he stated that his boss would give me new materials and there was mention of deleting my review. Deleting my review felt contingent on them issuing me a refund, but Derrick refuted this. I asked for his boss's number, but instead Derrick stated that his boss would call me.  That never happened and a refund was issued. Sad his boss didn't take time to speak to me or respond to this review.

I am disappointed to have to leave a negative review, but this experience absolutely deserves one. On January 15, 2026, Robert and his crew installed sheet vinyl to my kitchen / hallway.

After Robert and his crewed finished, I shockingly noticed bubbles near the refrigerator. He tried to fix it, but to no avail. Later that evening, I noticed more bubbles in different locations and sent photos to Robert. He said that he would fix the bubbles the next day. I let him know that I would leave the door open and asked for him to turn the lights out when he finished.

However, he came/left, left the lights on, and said that he would need to come another day as he did not have all materials needed. How could he not be prepared when I had explained what needed to be done along with sending photos? Two days later, he came and still there were two areas that had bubbles.  Also, he did not hammer down two thresholds in which it felt like I stepped on nails. And one threshold was chipped when the refrigerator was moved. It all seemed like a rush job.

I called on (January 22, 2026) and explained the issues still present. The guy I spoke with said I should do a walk-through with Robert next time. Robert should inspect his work before he finishes. I should not have had to come behind him and find issues.

Four more times, Robert came to my house to fix bubbles, glueing down areas, and they were still present. A couple of times he came and didn't have the supplies he needed--blank trip. He always made excuses of not being prepared. Also, I noticed horizontal / vertical lines in the flooring--something that should never happen with a properly installed floor.  No attention to detail was given at all.

I called and spoke to Derrick and asked him to visit my home to take a look at the work that had been done.  Robert and Derrick arrived on February 16 and Robert stated that the horizontal/vertical lines were present because of the flooring underneath and plywood would resolve the issue.

I asked why didn't he mention that prior to installing and he stated that he wanted to save me money. And here we are, a month later and my floors still are not fixed.  I should have been given all information so that I could have made an informed decision, instead of him cutting corners. Robert stated that he would contact me later that day and days later I have not heard from him. I had to initiate a call today (February 19) to give feedback.

I have been more than patient as I gave them several chances to rectify this and make this right.

I have no trust / confidence in this company and I am going to have to hire someone else to do the job that should have been done correctly the first time.

This was one of the worst experiences (if not worst) experiences I have ever had.  Horrible! Awful! Time and money wasted!

Robert nor Derrick offered me an apology for poor workmanship.

Even more frustrating was the lack of accountability and professionalism. They had a nonchalant attitude. I felt like they did not care and my concerns were brushed off, and obvious flaws were dismissed instead of corrected. Quality installers take pride in their work — this felt like someone just trying to get in and out as fast as possible.

If you value professionalism, precision, and basic craftsmanship, I strongly recommend looking elsewhere. This was an expensive lesson in what poor workmanship looks like.

This is how you treat a 23-year military veteran?

I will never use them again!

Do better!!!

They are truly great people to do business with.....now the living room is done and next are the 2 bedrooms. The installers are so nice they came in to work and got the job done in no time

Google Review
Flawsomely Aging on Georgia Floors Direct Lakeland

Derrick was absolutely amazing! We told him what we needed. He helped us all the way through. The two companies that installed the carpet and the flooring for both amazing. They were extremely professional! Will definitely be using them again.

These guys were great. They took the time to speak with us and see what kind of carpet we were looking for. They even gave us samples to take home and see how it would look. The installer that we had was Excellent he came in did what he had to do vacuumed before leaving. The prices , service professional were great.

Google Review
Deyanira Delsmankhf su on Georgia Floors Direct Lakeland

This company didn’t just sell us flooring they helped make a long-time dream come true. From the very beginning, the customer service was exceptional: warm, friendly, patient, and incredibly knowledgeable. They took the time to explain everything and made us feel confident and cared for every step of the way. We didn’t feel like “just another customer” we felt like family.
Derrick and Joe were absolutely amazing and made us feel at home from day one. Leroy and his team, along with Jose, showed true professionalism and heart. They were always punctual, worked incredibly hard, treated our home with respect, and cleaned up after everything. In just 7 days, they completed the tile installation, baseboards, and shoe molding and the results are beyond beautiful.
Walking into our home now fills us with joy. Georgia Floors Direct Lakeland didn’t just install a floor they gave us peace of mind, happiness, and a space we truly love. The follow-up, care, and attention went above and beyond anything we expected. It felt like having a true friend looking out for us.
We are forever grateful and recommend this company to anyone looking for quality, honesty, and heart. This was truly the best experience we could have asked for.

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Frequently Asked Questions

The showroom typically carries carpet, vinyl plank, laminate, and hardwood options. Staff can explain differences in durability, maintenance, and price so you can compare choices.

The store coordinates installations with local installers for materials purchased in-store. Timing and availability vary, so ask for a schedule and an estimate during your visit.

Yes, customers often take samples home to check color and lighting. Ask in-store for current sample policies and return timelines.

Bring basic room measurements or arrange for measurements through the store. Staff will help narrow product choices and provide an itemized estimate based on materials and installation scope.

Georgia Floors Direct Lakeland, Florida is at 5000 US-98, Lakeland, FL 33809. Typical hours show Monday–Saturday 9:00 AM–6:00 PM and Sunday 12:00–5:00 PM; confirm current hours before visiting.
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Opening Hours


  • Monday 9:00 AM – 6:00 PM
  • Tuesday 9:00 AM – 6:00 PM
  • Wednesday 9:00 AM – 6:00 PM
  • Thursday 9:00 AM – 6:00 PM
  • Friday 9:00 AM – 6:00 PM
  • Saturday 9:00 AM – 6:00 PM
  • Sunday 12:00 – 5:00 PM

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Business Details


Business Rating
4.90 (481 reviews) Featured BusinessPro Listing
Address
5000 US-98, Lakeland, FL 33809
Phone
Business Type
building_materials_store

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