Showroom-based flooring retailer supporting homeowners with product selection, measurement, quotes, and installation coordination. Known locally for helpful guidance and efficient project timelines Serving homeowners across Whitby, Ontario.
Helpful showroom support to match style and budget. Efficient measurement and scheduling. Consistently neat installations and tidy cleanup. Convenient Whitby, Ontario location with a broad in-stock selection.
Whitby, Ontario and surrounding Durham Region communities.
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Flooring product selection, in-store advice, in-home measurement, project estimating, delivery coordination, professional installation for carpet and resilient flooring, stair and runner installations, and removal/disposal of old carpet when arranged.
Recent reviews frequently mention knowledgeable in-store help, straightforward pricing, and fast scheduling from measuring to installation. Many customers note installers arriving on time, working efficiently, and leaving spaces very clean. Stair and carpet projects are commonly praised, with several reviewers highlighting friendly communication throughout.
What an absolute pleasure it was to have my basement staircase done by End of the Roll in Whitby!! Colleen was so helpful and spent extra time with me, (and other customers in the store that day), ensuring we all got the colours and quality flooring we were looking for. And I was SO impressed with the selection they had ready to go. Mike did such a fantastic job with the installation!! He was fast, and efficient, and was so very friendly to interact with. Overall, I have been so pleased with every interaction with this location. Thank you so much Colleen for fitting the work in before the end of the holidays! And thank you to Mike for such a great looking staircase!! -- I'm SO happy to have my basement done, and I absolutely love how cushioned and comfortable the staircase is now ! THANK YOU for your help and beautiful work!!
Stopped in on a neighbours recommendation. They had the perfect carpet for my stairs and at a reasonable price point. Colleen was super helpful. They measured a few days later and installation was not long after that. Very efficient, friendly staff. Highly recommend!
I recently purchased Carpet for my project from End Of The Roll and it was a great experience. Mike Who came to measure was extremely knowledgeable and pleasant, and the owner Colleen, bent over backwards to make sure my needs were met and the prices were great. The installers showed up and Did an excellent job of installing and also cleaned up after themselves impeccably, They didn’t leave one Carpet fiber behind lol . I would 100% recommend this store And feel good about my recommendation.
We received great customer service from Colleen and Mike with regards to options, prices and measurements. The turnaround time was quick as we purchased and had the installation done within a week. The installer, John, did an excellent job and left the spotless! We love the carpet and would certainly shop there again.
This was the third time I’ve used them in 15 years and I’m still happy. Colleen and Mike at the store were great to deal with. The installers were top notch: polite, efficient, on time and left ZERO mess. Way easier than the big box stores. Thank you for the great service.
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