Keel Custom Homes

We genuinely enjoyed working with Keel. They were responsive, patient with all our changes and requests, flexible, and brought so many creative ideas to the table as we worked through design and budgeting. At every step, we felt heard and supported. Their team goes above and beyond to help families think through options and make informed decisions. We’re very grateful for the time and effort they poured into our project and would highly recommend them to anyone looking to build a new home!

Choosing Keel ended up being one of the easiest decisions we made during the entire process. From the start, they spent real time helping us think through our plans and make sure the pricing aligned with what we were trying to accomplish, which gave us confidence before construction ever began.
We spoke with other builders, but none made us feel like the same level of priority. Keel was attentive, responsive, and genuinely invested in getting the details right rather than rushing us forward.
That level of care during the planning phase made a huge difference and set the tone for the entire build. We always felt supported and well-informed, and we’re so glad we chose Keel.

As a mortgage lender who works with Keel Homes and their clients frequently, Im a huge thumbs up here based on my experience with Keel Custom Homes. I have 24 years experience working with builders and with new construction mortgages so I have seen all different sized builders each running very different home types and locations with varying quality and customer care. What makes Keel different is their focus on quality custom homes, their staff, and their size. Not too big, not too small with helpful kind staff and excellent quality of work, Keel is a breath of fresh air and is the opposite of some of the negative stereotypes you hear with builders. They are flexible, great listeners, and really care about their families and their work. Reach out and you'll see the difference! High Recommend!

We love our Keel home and are even more grateful for how they’ve supported us since moving in. The warranty team was quick to address the few small items that came up, and they always made us feel like a priority. You can tell they truly care about the homes they build and the families who live in them. The craftsmanship is beautiful, and the service after move-in gives us total peace of mind.

My wife and I had very custom specific ideas for what we wanted in a house and decided to build custom. I am a very thorough person and decided to call/contact nearly every custom home builder in the greater Richmond area (in total over 20 builders). I eventually chose Keel Custom Homes due to the reasonable costs and cost transparency, the build quality, and the friendliness of the people at Keel Custom Homes. Once we decided to go with Keel, the owner personally ensured all of our questions were addressed thoroughly and quickly. They helped us through the entire process from ensuring the land we purchased would be a good fit for the house, to designing the custom floorplan. Bridget——the interior designer to help with selections and design choices——was a huge help during our selection process in making good design choices and, in the end, led to a house design that perfectly matched what we were looking for from a design perspective. Once construction began we had regular updates from our construction manager Baker who was very quick to answer my many questions and ensured the build kept moving steadily despite a couple forces outside of Keel's control trying to slow things down. Overall we are very happy with the build quality of the house and would recommend Keel Custom Homes for anyone considering a custom home.