Principal Roofing operates from Aurora, Ontario and focuses on residential roof repairs, replacements, and ventilation improvements for nearby homeowners. Office staff coordinate estimates and service visits during extended weekday and weekend hours, and crews commonly share photos to explain findings and completed work.
- Local team serving Newmarket, Aurora, and York Region- Clear explanations and photo evidence of roof conditions- Courteous crews with attention to cleanup- Flexible hours for quotes and service windows
Serving Newmarket, Aurora, and surrounding York Region communities, with availability dependent on schedule and weather conditions.
Roof leak diagnosis and repair; asphalt shingle replacement; ventilation improvements; flashing repairs; roof inspections with photo reports; emergency roof patching when needed.
Reviews frequently highlight fast response times, clear communication from coordinators, and tidy job sites. Many customers mention being shown photos of roof issues and fixes, which improves confidence in the work. A small number of reviews note occasional discrepancies between planned and installed details, but follow-up communication is generally described as prompt. Overall sentiment trends very positive with praise for both office and field teams.
Outstanding service and work all around. From the get go Sara was communicative and honest. Work was done in a timely matter and everting was cleaned up after. Cannot recommend enough!
I wish I could rate Principal Roofing in two parts, because our experience was split. Their sales rep Dean deserves 5 stars — he was attentive, knowledgeable, and even improved our home’s venting, which has made a noticeable difference in temperature regulation.Unfortunately, everything beyond Dean was frustrating. After the crew finished, I noticed a vent was installed completely crooked and the flashing wasn’t done according to the plan Dean had gone over with us. They sent someone named Mike, who admitted the vent was installed wrong and that “new guys” had been on the job. He replaced the vent and attempted to fix the flashing, but it still wasn’t done correctly.We contacted the owner, Sarah, who told us the crew would return on Tuesday. They never showed up and never called. She later said they would come on Saturday — again, no show and no communication. Both times I had to reach out, not the other way around. When I expressed how disappointed we were with the delays and lack of communication, she didn’t acknowledge or respond at all.Several weeks later, workers finally came back and corrected the flashing in two spots at the front of the house. However, a week later I realized the back of the house still had a section of flashing that should have been updated to match the front, but wasn’t. At this point, after so many missed appointments and having to inspect every detail myself, I simply don’t have the energy to contact them again. The caulking was also messy, especially around the chimney.Overall, this job required far too much oversight, follow-up, and chasing on my part. I’m surprised they have such a high rating. Based on the workmanship, communication, and the amount of effort required from me to get even basic things corrected, I would not recommend this company — although Dean himself was excellent.
Prompt service . I was notified the two service men were coming. They were very courteous , fixed my roof problem ( original shingles not nailed down properly in one area), inspected the rest of the roof, showed me photos of the problem and the fix , and answered questions I had. Very courteous and skilled. I’d recommend Princiovfor repairs.
Highly recommend! We had an emergency roof repair and it was dealt with right away. We then redid our roof entirely. Great work from Mike, Steve, Mark, Sean and Owen! Friendly and professional and they care! Thank you so much for all your hard work. We are extremely pleased with the results. Sara and Amanda, thank you for always being there to answer our questions. Outstanding customer service!
We recently had the pleasure of working with Principal Roofing & Exterior Contractors on a comprehensive renovation project for our 1920s house. From the moment we engaged with them, it was clear that we had made the right choice. I'd like to extend my highest recommendation and appreciation to Sara, Clay, Robert, Mike, Steve, and the entire team for their outstanding work.The scope of our project included replacing old stucco with siding on three exterior walls, addressing our roof with new plywood, additional attic insulation, vents, and shingles, and setting up a new eavestrough system while replacing all the aluminum around the exterior. Principal Roofing & Exterior Contractors executed these tasks flawlessly, leaving our house looking better than ever.Sara, our project coordinators, played a pivotal role in ensuring the project's success. Her expertise in estimating not only helped us stay within budget but also enabled us to navigate the project efficiently. She meticulously guided us through the process, always keeping us informed and making sure everything ran smoothly. Sara's ability to adapt to new discoveries as they emerged was particularly impressive, ensuring that any unexpected issues were promptly addressed.Robert, Mike, and Steve, Clay, along with the rest of the team, demonstrated remarkable knowledge and skill. When we encountered challenges during the renovation, they provided effective solutions that put our minds at ease. Their expertise was evident in the quality of work they delivered.We wholeheartedly recommend this company for any roofing and exterior renovation needs.
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