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Southern Exposure Solar

Solar Companies in Richmond, Virginia
Ranked #1 in Richmond | Grade A-
4.90 (83 reviews)

Southern Exposure Solar

Southern Exposure Solar is a locally founded and locally owned solar installer serving the Richmond, Virginia area from Ashland, VA. The in-house team manages design, permitting, installation, and interconnection, focusing on clear communication and right-sized systems.

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Why Homeowners Choose This Business

Homeowners highlight straightforward guidance, low-pressure consultations, and designs that match real-world production expectations. Projects are completed by the in-house team, with attention to aesthetics and property care Local experience that helps homeowners across Richmond, Virginia compare a more region-aware provider.

Service Area

Serving Richmond, Ashland, Henrico, Chesterfield, Hanover, and surrounding Central Virginia communities.

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Listing details

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  • Service information
  • Customer review signals
  • Photo gallery
  • Public contact information
  • Published local profile

How This Business Compares

A quick local comparison based on review strength, business detail, and local service fit.
  • Holds a strong position among local competitors.
  • Has a higher average rating than many businesses in this area.
  • Has more review volume than many local competitors.
  • Shows strong customer satisfaction signals based on review quality and volume.

Trust Signals

Licensing - Class A Contractor (AES) per public profiles
Insurance - General Liability and Workers’ Compensation per public profiles

Services Covered

  Establishment
  Point Of Interest
  Installations
  Residential Solar Installation
  Grid-tied solar systems
  Solar Panel Mounting
  Inverter installation
  Solar System Design
  Solar Interconnection
  Solar monitoring setup
  Rooftop solar
  Ground-Mount Solar
  Solar site assessment
  PV system commissioning
  Solar production estimates

Residential rooftop and ground-mount solar; system design and permitting; panel, inverter, and racking installation; monitoring setup; utility interconnection support; production estimates and homeowner orientation.

Reviews

Customer Reviews

Katie Resler
We have not had an electric bill since we went solar! Southern Exposure Solar did a great job with the installation, and it's hard to even tell just by looking at our house that we have solar. It has been 5 months since we connected to th…
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We have not had an electric bill since we went solar! Southern Exposure Solar did a great job with the installation, and it's hard to even tell just by looking at our house that we have solar. It has been 5 months since we connected to the grid, and even through the fall and winter with less sunlight we haven't had a bill. The estimates of energy generation and usage were very accurate, and the system is working great! The team continues to send us guidance, like on how to reset our net metering anniversary date. They really go above and beyond to deliver an exceptional system, and at a great price.
Brian Johnston
I am SO glad I made the decision to contact Southern Exposure Solar about installing a solar power system for my home. I have long been concerned about the impact AI would have on electricity rates in Virginia, and the expiration of the fed…
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I am SO glad I made the decision to contact Southern Exposure Solar about installing a solar power system for my home. I have long been concerned about the impact AI would have on electricity rates in Virginia, and the expiration of the federal tax credit prompted me to finally get it done. I contacted Grayson Goodson in the summer, and he set up a virtual meeting to explain the process. I instantly felt I could trust Grayson. He put zero pressure on me, unlike another solar system salesperson that I had dealt with two years ago. He pretty much guaranteed that my system would be up and running by the end of the year in order to qualify for the federal tax credit. He was good to his word. His team arrived the mid-October, and had the system installed within a week. The Southern Exposure Solar team was extremely professional and did a top-notch job. After the installation they sent me a link to the Enlighten app that shows me how my system is performing: how much it produces, how much I import from Dominion Power, how much I consume, and how my I export to the grid. It is really interesting to me.
Overall, this has been one of the best home improvement experiences I've had. I can't recommend enough Southern Exposure Solar for your alternative energy needs!
Jennifer Einolf
I am thrilled to recommend Southern Exposure Solar. They were professional, knowledgable, and did a great job with planning, installing, and explaining our new system. Fred and the install team were a joy to work with. They took great care…
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I am thrilled to recommend Southern Exposure Solar. They were professional, knowledgable, and did a great job with planning, installing, and explaining our new system. Fred and the install team were a joy to work with. They took great care with the installation and with our home. They were respectful of us and of our property in ways that we really appreciated. The system is performing better than we hoped. I like that they were conservative in their calculations and excessive in their delivery. We also appreciated that they are an responsive, accessible local company with enough experience that we could trust them but not so much size that we got lost in the shuffle. I cannot recommend them enough.
Ryan Roberts
I had five different quotes for our roof, the lowest and highest priced systems were the exact same setup. This didn't sit well with me and the whole thing started to seem like a scam. Then I met with Grayson, he was the most trustworthy an…
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I had five different quotes for our roof, the lowest and highest priced systems were the exact same setup. This didn't sit well with me and the whole thing started to seem like a scam. Then I met with Grayson, he was the most trustworthy and least pushy rep I met with. He actually downsized our system after seeing it in person and worrying that we wouldn't get a good return on our investment. The other guys were trying to put on as many panels as they could even on parts of the roof that wouldn't actually collect much sun. Southern Exposures quote ended up being the best priced quote after fitting the panels to the roof in person. The install was fairly quick, I think four days in total (because of rain they were delayed a day). The system has only been active for two months and the first full month of use dropped my bill to $30.This month is going better, currently producing a surplus with the smaller system in spring. I am interested to see how it will do this summer with the days getting longer.
onyemaechi agbasi
Of all the solar companies I reached out to, Southern Exposure Solar were the only company that actually requested and showed up to my House to explain and go over the system with me. Grayson Goodstein and Dylan Kowal were very professional…
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Of all the solar companies I reached out to, Southern Exposure Solar were the only company that actually requested and showed up to my House to explain and go over the system with me. Grayson Goodstein and Dylan Kowal were very professional and knowledgeable. The warranty on their system was the best I was able to find, 25 years on everything!!. Fred Walker and his team were outstanding, I am glad I went with their recommendations for the conduit run . They definitely did not choose the easy route for the conduit run, which looks better than any other solar insulation I have seen. Got my system installed in 2 days and inspected by the city on day 3. Will recommend Southern Exposure Solar to anyone looking at installing solar, ask about their warranty.

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Frequently Asked Questions

Homes with unshaded south, east, or west roof planes typically perform well. The team evaluates roof age, structure, and shading to determine expected production and propose an appropriate system size.

Most projects involve several weeks for design, permitting, and utility approval, followed by one to a few days of on-site installation. Timelines can vary based on jurisdictional reviews and equipment availability.

Yes, they guide homeowners through the interconnection process and set up system monitoring. Customers receive orientation on using the monitoring app and understanding expected production.

Solar panels are generally low maintenance and require only occasional visual checks and cleaning if debris accumulates. The company can advise on simple upkeep and when to contact them for service.

Yes, proposals include energy production estimates based on roof conditions and historical usage. Reviews indicate these projections are presented conservatively and have aligned well with real-world performance.
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Opening Hours

  • Monday 8:00 AM – 5:00 PM
  • Tuesday 8:00 AM – 5:00 PM
  • Wednesday 8:00 AM – 5:00 PM
  • Thursday 8:00 AM – 5:00 PM
  • Friday 8:00 AM – 5:00 PM
  • Saturday Closed
  • Sunday Closed

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Business Details

Business Rating
4.90 (83 reviews) Featured BusinessPro Listing
Address
11030 Richardson Rd B21, Ashland, VA 23005
Business Type
Service
Website
https://www.southernexposuresolar.com/
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