Skip to content
Business ProfilePool & Hot Tub Companies in Plano, Texas

Venture Custom Pools

Venture Custom Pools

Venture Custom Pools is based in Plano and serves Plano and surrounding Collin County communities. It builds custom gunite pools and outdoor living spaces, and also handles pool renovations and commercial pool construction.

Featured Pool & Hot Tub Companies in Your Area

Compare a few featured businesses in this area.

Business Highlights
  • Third-generation, family-owned custom pool builder serving DFW since 1944.
  • Silver award recipient at the 2024 Southwest Pool & Spa Show.

Service Area

Dallas, Fort Worth, Plano, Roanoke and Waxahachie.

Active Business Listing

Venture Custom Pools is one of 12 pool & hot tub companies ProsGrade lists in Plano, Texas.

Active
Public local listing
Listing details

11 services listed, including Custom gunite pool construction, Pool renovation and Outdoor kitchens. Open 24 hours, 7 days a week. 304 reviews.

  • Verified listing details
  • Service information
  • Customer review signals
  • Photo gallery
  • Public contact information
  • Published local profile

How This Business Compares

How Venture Custom Pools compares with the other 11 pool & hot tub companies on ProsGrade in Plano, using public Google ratings and review counts.

  • Has more Google reviews (304) than 8 of the 11 other Plano pool & hot tub companies on ProsGrade.

Services Covered

11 services
  • Custom gunite pool constructionfreeform, geometric, infinity-edge, plunge and lap designs
  • Pool renovationresurfacing, replastering, water features and equipment upgrades
  • Outdoor kitchensbuilt-in grills, refrigeration, countertops and sink runs
  • Shade structurespergolas, pavilions and arbors
  • Fire featuresfire bowls, linear fire features and fire pits
  • Landscaping and hardscapingpavers, decking, retaining walls, planting beds and stone work
  • Artificial turfpool areas, putting greens and play zones
  • Outdoor lighting and audiolandscape and LED pool lighting, string lights and outdoor audio
  • Pool equipment and automationsalt-water chlorination, UV sanitizers and smart automation
  • Pool removal and demolitionpartial fill or complete removal
  • Commercial pool constructionhotel, resort, apartment, community and HOA pools

Reviews

What customers say

Several customers praise the custom design work and construction-stage communication; one repeat customer credits the project manager with raising issues early and keeping the build on track. One customer says repair requests took weeks and a pool chiller issue was still awaiting attention. Another reports a pool deck-drain warranty repair was never completed and says shell-crack repairs looked poor.

Customer Reviews

randy brown

I really wanted to like this company. The design was excellent. The implementation was poor. We paid the last payment in October last year, and since then they have been really unresponsive. We’ve had multiple issues that needed corrections or repairs—heater hooked up incorrectly, wall that was not tiled on both sides, deck needing repairs, etc. Each request has taken weeks to get addressed. The latest is that we found the pool chiller didn’t work when we tried to start using it at the beginning of the summer. It’s been 3 weeks. When I ask about when they plan to address it, they assure me they are planning to get to it. This is a premium pool company whose customer service is below average.
View full reviewShow less

Jared Lee

They did a good job from design through the building timeline, though we had some issues with build quality and the service department, post completion. We had a pool deck drain issue that I was assured would be taken care of before the warranty was out and it never was. Now I’m having to pay to have it dug up and done properly. We also had pool shell cracks form that leaked, which is covered by a lifetime warranty, but the repairs didn’t match and looked terrible. Skimmers leaked and those aren’t covered past a year. I am giving a star to the design guy and onsite manager that kept things moving, but the service once we made that last payment went out the window. MAKE SURE YOUR BUILD IS 100% PERFECT BEFORE YOU MAKE THE LAST PAYMENT!!!
View full reviewShow less

Jae Ell

From start to finish, working with this team was an absolute pleasure. Our pool turned out even better than we imagined, and the design details made all the difference. The long bench seat, the rolled edge on the spa, and the turtle accents were such thoughtful touches and our guests notice and comment on it all the time. I love the modern features they use…the drains were a pleasant surprise because I’d never seen ones like these but they’re SO MUCH BETTER than others we’ve had. Our designer, Mark, made all the difference. He spent hours at our home vs other builders that came for 10 minutes, took some pics, and left. He mocked up such an accurate depiction of our home and it gave us the ability to see what we couldn’t with other pool companies. They all do a 3d walkthrough mockup, but until you see Mark’s, you don’t truly understand how bad the other ones are. We’ve already referred several neighbors, and we’d recommend them to anyone looking to build a pool.
View full reviewShow less

Alexandra Crawford

Venture Pools just finished transforming my backyard from nothing to something amazing!! From the start Brad made sure to listen to what we wanted and designed our back porch and pool perfectly! We live right next to a creek so it was super important to make the design work with the way water flows into our backyard when it rains. Mark and Carlos had great communication about what was happening during the construction phase and answered all my questions when I had some. The ladies in the back were extremely helpful with the paperwork and payment schedules. Honestly it was an amazing experience and now we live on our back porch and are ready for the summer to start swimming!
View full reviewShow less

Greg Gannaway

This was our second build with Venture, and the experience was just as solid as the first. Mark understood my wife’s vision from the start and turned it into a design that needed no change orders. He added thoughtful details we wouldn’t have considered, all while keeping the look and feel she wanted. John managed the project with real ownership—communicating early, addressing issues before they became problems, and keeping everything on track. The finished backyard is exactly what we hoped for, and the quality shows in every detail. We love spending our time out there, and we’re very pleased with the outcome. We would absolutely work with Mark and John again.
View full reviewShow less

Write a Review

Share your experience with this business. Reviews are moderated before they appear publicly.

We'll email you a link to confirm your review. It's only sent in once you click it.

Frequently Asked Questions

How long do Venture Custom Pools’ Plano-area builds take?

Most builds take 8–16 weeks from signed contract to first swim, depending on design complexity, scope and permit timing.

Does Venture Custom Pools handle permits and HOA submissions for Plano projects?

It handles City of Plano permits, Collin County filings and HOA submissions for Plano communities.

Does Venture Custom Pools offer pool financing?

Financing options are available for qualified homeowners.

Can homeowners preview the pool design before construction?

The design stage includes detailed 3D renderings of the proposed pool.

What happens before the first swim?

A project manager provides an orientation on operating the pool equipment, automation systems and special features.